A recent report suggest that female directors of UK firms work longer days than their male counterparts but earn, on average, 19 percent (around 14,000) a year less. Although the pay gap has narrowed by five percent since last year, it shows that even those woman who break through the glass ceiling and reach board level will find another roof over their heads. How do senior decision makers understand how to enable these woman to succeed. Thoughts anyone?
Everyday around 1.3 million people go to work with out the skills they require according to a new study.
These statistics undoubtedly affect the economy, but a skills for business survey found that a there are still significant barriers to putting the situation right. Here are couple tips. Helping employees to move in their career can be done in a number of ways and need not cost the earth.
1. Appoint someone to identify areas that need improving.
2. See whether you have the skills in house or need to hire in a training professional to provider the skill.
3. Provide training on site during less busy periods.
4. Provide some from of certification weather that is in house or a recognized body.
5. Offer a bonus to encourage learning and improvement.
Results have shown that companies and employees benefit from a mixture of formal and informal training.
My blogging life started at Work Connexions wear I have written hundreds of post. I thought it was about time that I expand it bit more and blog here as well. As the Work conneixons site is going for a big overhaul. I wanted a place to do some business development and try out new ideas along with my Wcx fellow collegue Owen. Hello world…
25
Mar
There is a interesting dicussion going on over at marketing pilgrim written by Jordan McCollumabout how site visitors to Face book dropped after christmas. Personally I think networks will come ago, a bit like music sensations. Top of the pops for a while then on to the next one. Of course you will have your evergreens. Will anyone remember Facebook in five years time? or will have developed a new way of communication?
It appears the innovative Mybloglog has come up with a new concept of not just tracking peoples blogs & websites but also tracking there activity on different web 2.0 platforms like Digg, Proppeller, Last FM, I quite like the idea, not quite sure how it will work in reality, but it will certainly see some activity.
As they tell for themselves:
“In a couple weeks, we’ll be launching a new feature called New with
Me. This feature will use the URLs on the Services tab of your
MyBlogLog profile to aggregate your latest activity on sites such as
Twitter, Last.fm, Digg, and YouTube. As a result, your profile page
will look different - publicly available updates from the services
you have listed will be merged with your existing information. Your
latest Flickr photos, Last.fm tracks, and YouTube videos, will all be
in one place. Updates from your contacts on MyBlogLog will be merged
and available as well. Simply put, the New with Me feature will
transform your static profile into a dynamic one.”
Here is a list of the web 2.0 accounts that I use feel free to contact me through any of them.
Newsvine : lcusssons
Plime : WconnexionsX
Plugim : WconnexionsX
Reddit : Workconnexions
Digg : Cussons
Proppler : WConnexionsX
Only Wire : WconnexionsX
Shoutwire : WconnexionsX
MarkTD : WconnexionsX
With rumours flying around that Google has purchased Beboo and coupled with the fact the it has just signed a new deal with Nokia It would appear that it is time for Google to consider buying a social network platform. It lost out last month to Microsoft to get piece of Face book. Who would be the obvious choice. Given that Google is a market leader it would be looking for someone to match its market position. With Face book gone there are quite a few companies left to choose form. Here is my selection with comments
8. MarkTD : This is marketing networking and considering Google is one of the largest marketers on the internet this is an unlikely choice.
7. Newsvine : This network concentrates on news stories, it was launched in March 2006 read, write, and interact with the news. I have put this at number 8 as Google would be unlikely to be interested in Newsvine as it already has its own partners in providing News to it users accounts.
6. Plime : The social network that is groomed by users, it is an interesting concept but they have a lot work to do yet to refine the site and make it more workable.
5. del.icio.us: This enormously popular social bookmarking was the first before a whole line imitators. Graphics wise it would work well with Google unfortunately Google does offer its own bookmarking service for RSS feeds so it is an unlikely match here.
4. Reddit : As it explains in its own words is a source for what is new a popular on the internet. It is slightly more graphical then del.icio.us Probably too small for Google.
3. Shoutwire : Is quite similar to digg but not as popular. Yet again it is a question of seize….
2. Proppler : I Like this site, I like the way the software works. It has a lot users. Unfortunately they are owned by Aol who again were bought up by Time Warner so unlikely that they would sell to Google.
1. Digg: Is my choice. It is pretty much accepted as the site with highest amount of traffic and users, so it would be very interesting for Google. They could easily add it into their array of products where it would combine well with Youtube, Gmail, etc
Of course I have a personal favourite for them here but I am biased Wxc
How much do you spend on advertising? How much would you like to spend?
Have you ever considered what may happen if your employees kept either internal or external blogs? Do you think you could generate a whole wealth of material for marketing from the activity that blogging represents?
Not only that but you can also use the comments, with one post you are doing market research, advertising your business, and generating marketing material. (think about the possibilities this suggests) and if that is not enough to lower your advertising costs, consider for a moment what could happen if your company engages in matters that concerns its business, for example: local community events, debates about skilled workers, legislation, online or offline you will generate a profile and a talking point about your company. Try it… it is also worth considering to engage a PR Company to help you along the way.
