Whooah-Biz

Examining Relationships and Ideas Within the Larger World

Do you feel guilty if you are not regular reading of other users Blog? With all the pressures of modern day life who do you pick and choose to read? If I am totally honest I do not do as much reading as I would like. When the day eventually ends there are still things that need doing and reading when you are tired is not effective. I guess quick scan in the morning is the best bet. I tend my self to take a look around lunch time. There are couple topics or writers that I have been following recently when that has run it’s course I will then move on. Of course this question has been topically asked yesterday by Shoemoney, The most amount of comments for the least amount of work http://tinyurl.com/5h58yc It does demonstrate just how relevant blogging is or not in the wider picture.

Interesting too how collectively similar topics will be discussed in blogsphere

The viewpoint that we create our own luck is a strong one. If one is constantly performing or over performing in what they do they build up a momentum that generates opportunities as it rides along. Whether that be through are own interactions with other people or simple generosity.  One could argue that is creating your own luck, and I would tend to go along with this. Having said all that the most remarkable thing happened to someone that I know.

A acquaintance of mine recently  won over £1200 hundred pounds from gambling machines in matter of days. He went down to the pub on three separate occasion and and won -/+ £400.  The pub owner thought that he had installed a faulty machine, it was not faulty. fruitmachine-1kFruit machines general speaking are only meant to pay when they have reached a certain amount credit.  So if you want to win on a fruit machine try it last thing at night. In the story above that was not the case. I have figured out what the odds are of that happening and they are quite remote.  A general rule of thumb  is that over a period of time such as a year the machine needs to pay back 85% of the money that has been put into it.

In a clever way to deliver a better product to their customers, Google Adwords have come up with the quality score. As explained below.

“A Quality Score is calculated every time your keyword matches a search query—that is, every time your keyword has the potential to trigger an ad. Quality Score is used in several different ways, including influencing your keywords’ actual cost-per-clicks (CPCs) and estimating the first page bids that you see in your account. It also partly determines if a keyword is eligible to enter the ad auction that occurs when a user enters a search query and, if it is, how high the ad will be ranked. In general, the higher your Quality Score, the lower your costs and the better your ad position.

Quality Score helps ensure that only the most relevant ads appear to users on Google and the Google Network. The AdWords system works best for everybody—advertisers, users, publishers and Google too—when the ads we display match our users’ needs as closely as possible. Relevant ads tend to earn more clicks, appear in a higher position and bring you the most success.”

It would appear the Google are saying that you cannot buy your way to the top. It would appear that you need to have a quality website to insure your adwords are successful.

What are your thoughts?

ICANN have just announced that it is going to be introducing a whole new level of internet domain names as they explain below.

“Presently, users have a limited range of 21 top level domains to choose from — names that we are all familiar with like .com, .org, .info.

This proposal allows applicants for new names to self-select their domain name so that choices are most appropriate for their customers or potentially the most marketable. It is expected that applicants will apply for targeted community strings such as (the existing) .travel for the travel industry and .cat for the Catalan community (as well as generic strings like .brandname or .yournamehere). There are already interested consortiums wanting to establish city-based top level domain, like .nyc (for New York City), .berlin and .paris. “

This is really good news there has been a flourishing market in buying up 4 to 5 letter domain names with the intention to sell them on at a higher price. This will effectively put an end to that. Which means I have a few blog posts to change.

The plan is set for implementation in the first half of 2009. Read more here

I have been thinking for a while how to differentiate ones self from the super competitive internet market. The closely held maxim that content is king deserves to be re-examined.

I have recently been doing a lot of research and study into Law. While it may not be everyone’s cup of tea, the amount of information on the internet relating the subject is more than sufficient. In this academic study where there is little commercial interest and expertise in generating Law content, I found the internet has more than enough sources.

My bet is that if you created a website which is well written and has truly informative content, you may have already missed the boat. This is purely in regards to search engine traffic and becoming an authoritative source on the internet.

Go any to any search engine and type in these words; blogging, How to blog, biz development, I would be very surprised if any blogger came on the first page except possibly A listers, or a blog that has been around for some considerable time.

There is no hard or fast solution here, first it is important to get to the facts.

It is no longer possible with millions of pages being created on the internet for Google to index yours at the top.

We must ask ourselves some questions:

If a tree falls in a forest with no one to hear it, does it make a sound?

My own suggestion is that we possibly have to start moving to a more local applied use of blogging and use of information on the internet.

For example, small offline groups/communities in your particular area brought online by people they know. It is so much more interesting when you have met the person. You may than be able to gauge your audience and ultimately interact much better. So in my case it would a sales/business development that I would find and bring it online. Connecting to local people.

Thoughts?

Kick off your shoes and throw your ties away, forgot rock and roll social media is where it is at.

“oleil-Media Metrics analyst Laura Martin cut her rating on Google to “Hold” from “Buy” and slashed her price target to $350 from $580…saying the company’s practice of giving 10 percent of profits to charity and giving employees one day a week to work on pet projects should end amid the current economic climate.”

We do rate the best Pilgrim Marketing is on our resource list on www.Wcx.me and it is not for nothing. This is a great discovery blog post about Social media right here.

The Institute of Directors has just recommend blogging as way of connecting with your customers in an interesting article they explain:

“If you want to compete, you must pursue your customer’s loyalty and pay them attention; they have many options and will move on without a second thought.”

“A blog will also enable you to build relationships with customers. Many will appreciate the chance to ask questions; others will be influenced by the feedback they read and how you respond to it. A positive comment or a problem sorted promptly can establish you as a trustworthy seller.

Sometimes you can turn a negative into a positive - by offering a prompt return for a customer who’s made the wrong choice, for example. But you’ve got to make sure you’re able to deliver what you promise, otherwise it could do you more harm than good.”

The full article can be read here. This is just the sort of thing we have been waiting for at www.Wcx.me